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You are here: News Journos » Europe News » EU Commission Hosts Workshop to Encourage Adoption of AI Code by Companies
EU Commission Hosts Workshop to Encourage Adoption of AI Code by Companies

EU Commission Hosts Workshop to Encourage Adoption of AI Code by Companies

News EditorBy News EditorJune 27, 2025 Europe News 6 Mins Read

The European Commission is set to host a workshop next week aimed at persuading companies to endorse the voluntary Code of Practice on General-Purpose AI (GPAI) prior to its implementation on 2 August. This initiative arises from ongoing efforts to help AI model providers, including notable entities like ChatGPT and Gemini, comply with the forthcoming EU AI Act. The final version of the Code was anticipated earlier but has experienced delays, leading to heightened scrutiny from various stakeholders.

Article Subheadings
1) Objectives of the Code of Practice on GPAI
2) Background of the Code’s Development
3) Reaction from Tech Giants and Stakeholders
4) Next Steps for the Code of Practice
5) Implications of the EU AI Act

Objectives of the Code of Practice on GPAI

The Code of Practice on GPAI is a voluntary framework aimed at providing guidelines for companies developing and implementing artificial intelligence tools. These guidelines intend to ensure compliance with the EU AI Act, thereby promoting responsible AI usage while safeguarding the rights of individuals and societies. This comprehensive document serves as a foundation for building trust in AI technologies, providing a standard that encourages ethical practices in AI development and deployment.

Furthermore, the Code seeks to create a collaborative environment between AI providers and regulatory bodies, effectively bridging the gap in communication. By endorsing this framework, companies can align their operational strategies with EU regulations, demonstrating accountability in the fast-evolving tech landscape. The workshop will discuss not just the importance of adoption but also the potential benefits that signing the Code could provide to those involved.

Background of the Code’s Development

The inception of the Code of Practice dates back to a pivotal decision made in September 2024, when the European Commission appointed thirteen experts to draft regulations that would form the heart of AI governance in the EU. The Commission utilized a series of plenary sessions and workshops to gather feedback from stakeholders, ensuring a multi-faceted approach to rule-making.

Originally expected to finalize the Code in early May, the completion was delayed due to feedback complexities and pushback from major stakeholders in the tech industry. The iterative process ongoing since its inception highlights the Commission’s commitment to developing a balanced framework that serves the interests of innovation while adhering to legal standards.

Reaction from Tech Giants and Stakeholders

The journey towards finalizing the Code has not been without criticism. Several tech giants along with publishers and rights-holders have raised concerns about compliance issues, particularly regarding the potential infringement on EU copyright laws. Notably, the US government voiced its displeasure in a letter sent to the EU in April, arguing that the new regulations could stifle innovation within the industry.

Major companies like Meta, represented by its global policy chief, have publicly stated their hesitance to endorse the Code, pointing to specific provisions that they believe may hinder their operations. They expressed that the developers of generative AI technologies should have more freedom and flexibility in their designs to maintain a competitive edge in the rapidly changing landscape.

Next Steps for the Code of Practice

As the workshop approaches, the European Commission is actively seeking to gauge companies’ willingness to sign the Code. This assessment will involve determining the intentions of various firms, alongside an adequacy evaluation involving member states. Such steps are crucial for the Commission to finalize the implementation of the Code before the August deadline.

Should enough companies express interest in endorsing the Code, the Commission has the authority to formalize the document through an implementing act. This would signify a pivotal step in the EU’s strategy to regulate AI tools effectively. Businesses are encouraged to adopt the guidelines swiftly to avoid facing penalties or regulatory scrutiny once the Code is formalized.

Implications of the EU AI Act

The EU AI Act, which regulates artificial intelligence tools based on their societal risks, constitutes a critical framework for future technological development. The Act was introduced last year and is being implemented gradually, with certain provisions slated to take effect in 2027. This gradual rollout provides a buffer period for companies to adapt to the changing regulatory environment while also addressing potential compliance hurdles.

The implications of this Act extend beyond simple compliance; they encompass the future landscape of AI technologies within Europe. Firms that align themselves with the Code will likely gain a competitive advantage in the arena of public trust. Acting proactively can not only mitigate risks but can also contribute to a positive perception of AI in society.

No. Key Points
1 The workshop aims to align companies with the upcoming Code of Practice on GPAI before it is implemented.
2 The Code provides guidelines for ethical AI usage, aimed at building public trust.
3 Concerns have been raised by tech giants regarding potential conflicts with EU copyright laws.
4 The Commission is collecting companies’ intentions to gauge support for the Code of Practice.
5 The EU AI Act aims to regulate AI tools based on their societal risks and will be rolled out over multiple years.

Summary

The upcoming workshop organized by the European Commission seeks to encourage companies to support the Code of Practice on General-Purpose AI. This initiative is critical for compliance with the EU AI Act and aims to balance regulatory oversight with innovation. While significant challenges and concerns from major stakeholders exist, the Commission’s efforts may pave the way for a more transparent and responsible AI landscape in Europe.

Frequently Asked Questions

Question: What is the purpose of the Code of Practice on GPAI?

The Code of Practice on GPAI aims to offer a voluntary set of guidelines for AI developers to ensure they operate within the legal bounds of the EU AI Act while promoting responsible AI usage.

Question: How will the European Commission assess the companies’ intentions to sign the Code?

The Commission will collect feedback on companies’ willingness to endorse the Code and conduct an adequacy assessment involving member states before formalizing the Code.

Question: What are the future implications of the EU AI Act for technology companies?

The EU AI Act will regulate AI tools based on associated societal risks, creating a framework that companies must adhere to, thereby fostering ethical AI development and usage.

Adoption Brexit code Commission Companies Continental Affairs Cultural Developments Economic Integration Encourage Energy Crisis Environmental Policies EU Policies European Leaders European Markets European Politics European Union Eurozone Economy Hosts Infrastructure Projects International Relations Migration Issues Regional Cooperation Regional Security Social Reforms Technology in Europe Trade Agreements Workshop
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